The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly
(Book)

Book Cover
Status
Hughes Main Library - Adult Non-Fiction
658.872 Scott
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Format
Book
Physical Desc
xxvii, 275 pages ; 23 cm.
Language
English

Notes

Bibliography
Includes bibliographical references and index.

Citations

APA Citation, 7th Edition (style guide)

Scott, D. M. (2007). The new rules of marketing and PR: how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly . John Wiley & Sons.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Scott, David Meerman. 2007. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly. Hoboken, N.J.: John Wiley & Sons.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Scott, David Meerman. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly Hoboken, N.J.: John Wiley & Sons, 2007.

Harvard Citation (style guide)

Scott, D. M. (2007). The new rules of marketing and PR: how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly. Hoboken, N.J.: John Wiley & Sons.

MLA Citation, 9th Edition (style guide)

Scott, David Meerman. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly John Wiley & Sons, 2007.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.