Starting the process. The successful business Getting your plan started Making your plan compelling Business plan components. The executive summary Company description Industry analysis & trends Target market Competition Strategic position & risk assessment Marketing plan & sales strategy Operations Technology plan Management & organization Community involvement & social responsibility Development, milestones, & exit plan The financials The plan's appendix Putting the plan to work. Preparing, presenting, & sending out your plan Looking for money Using your plan for classes & competitions Internal planning for existing businesses & corporations Time saving tips
Special considerations. Considerations for Internet, "e-businesses"
Considerations for retailers
Considerations for manufacturers
Considerations for service businesses
Business planning in a weak (or strong) economy
Reference. Outline of a business plan
Sample plan. Cover letter
Industry analysis and trends
Strategic position & risk assessment
Management & organization
Community involvement & social responsibility
Development, milestones & exit plans
Income statement, three-year projection