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Crossing the chasm: marketing and selling disruptive products to mainstream customers
Crossing the chasm: marketing and selling disruptive products to mainstream customers
Author
Moore, Geoffrey A., 1946-
Language
English
Book
Show Edition
On Shelf
Hughes Main Library - Adult Non-Fiction
658.8 Moore
1 available
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Subjects
LC Subjects
High technology
Marketing
Selling
Technological innovations
More Details
Contributors
Moore, Geoffrey A.
Author
ISBN
9780060517120
9780062293008
UPC
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