From the Book - First edition.
Introduction: Epiphany in the desert: the seven rules of life in social media
The algorithm of life: how we process information and evolve as a society
From steeples to Snapchat: the Darwinian march of media
The age of holarchy: the interconnected, decentralized cell structure of social media
Cracking the memetic code: how ideas spread like viruses
Balanced diet: the organism must be fed healthy content
The immune system: how social media responds to unwelcome threats
Confronting our pathogens: bolstering the cultural immune system
Thomas and Teddy: the open constitution of the social organism
Digital culture: toward a global brain.