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Building a storybrand: clarify your message so customers will listen
Building a storybrand: clarify your message so customers will listen
Author
Miller, Donald, 1971-
Language
English
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Table of Contents
From the Book
The key to being seen, heard, and understood
The secret weapon that will grow your business
The simple SB7 framework
A character
Has a problem
And meets a guide
Who gives them a plan
And calls them to action
That helps them avoid failure
And ends in a success
People want your brand to participate in their transformation
Building a better website
Using StoryBrand to transform company culture.
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Subjects
LC Subjects
Advertising
Branding (Marketing)
Brand name products
Customer relations
Marketing
Product management
Selling
More Details
ISBN
9780718033323
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